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2025 - Business Education Presentation May - Tailoring Your Marketing Strategies to Current Buyer Behaviors

May 22, 2025 11:00 AM - 12:30 PM (CDT)

Description

THIS REGISTRATION SITE IS FOR NON-CERTIFICATION SEEKERS ONLY!
If you are wanting to obtain a certificate, register here instead:
https://mcleancochamber.wufoo.com/forms/w1bv1vo61fl0786/

Business Education Presentation: Tailoring Your Marketing Strategies to Current Buyer Behaviors
Presenter: Steph Mazanowski, Mazter Mindz Media

Description:
One of the biggest challenges for businesses is figuring out the best way to spread the word out about their product or service to the right people in the right ways. Marketing is an ever-evolving, often mysterious topic that leaves business owners scratching their heads every year as they constantly search for "what works." This Business Education will be about matching your marketing efforts to the current buyer behaviors. Since buyer behaviors have changed over the years, it is important to ensure your marketing efforts are evolving with current consumer trends.

In this Business Education, together we will take a look at the current buyer journey. We will then work through an exercise that will help you identify your target market and work through ways to best reach those people through a multi-channel approach. Last we will talk about the importance of online reputation and what steps are necessary to establish a good one because after all, it is just as important to appear reputable enough to be chosen once you are found. You don't want to miss this one!

Location

McLean County Chamber of Commerce Training Room

Microsoft Teams: Join the meeting now Meeting ID: 286 365 498 561 Passcode: xX7DM2au

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Contact Information

Name: Melanie Bautista
Phone: (309) 829-1183
Email: melanie@mcleancochamber.org

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2025 - Business Education Presentation May - Tailoring Your Marketing Strategies to Current Buyer Behaviors

May 22, 2025 11:00 AM - 12:30 PM (CDT)

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2025 - Business Education Presentation May - Tailoring Your Marketing Strategies to Current Buyer Behaviors

May 22, 2025 11:00 AM - 12:30 PM (CDT)

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